BACKGROUND NOTE: This memo shows how Philip Morris
has worked for nearly 40 years to legitimize themselves and create an image
that they are a part of wholesome and American traditions.
The advertising industry recognized Leo Burnett with numerous awards for
his part in this most-successful image creation campaign. Burnett's work
led to the deaths of millions and millions of people worldwide. Merry Christmas
to Leo Burnett, Philip Morris and the tobacco industry.
Anne Landman
American Lung Association of Colorado, West Region Office
Grand Junction
Title: 1671-Christmas '63
Type of document: Advertisement No. 1671
From: Leo Burnett Company, Inc.
Date: December 1963
Page Count: 1
Site: Philip Morris document site http://www.pmdocs.com
URL:
http://www.pmdocs.com/getallimg.asp?DOCID=1002761905
