Summary of Image
Page One
"Just look at yourself in the mirror with that cigarette dangling from your mouth. Look at your teeth. Are they yellow? Then ask your husband, wife or lover what it's like to kiss a smoker. Do you taste good?"
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Summary of Image
Page Two
Although lung cancer will surpass breast cancer as the leading cause of death for women by 1983, Blum does not advocate using this message. "Youths simply do not have a feeling of mortality, he said. Not until their late 20s do people realize they will die someday."
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Type of Document: Tobacco Institute File Periodical/News article
Title: Forget Link to Cancer: Anti-Smoking Campaign Focuses on Sex Appeal
Date: July 26, 1981
Site: Tobacco Institute http://www.tobaccoinstitute.com
URL:
http://www.tobaccoinstitute.com/getimg.asp?pgno=0&start=20&bool
=new%20mexico&docid=TIMN0249497/9498